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Tyler van der berg / London

Where strategy learns to move.

Creative strategist and motion designer. I turn data and audience insight into scroll-stopping motion for brands: concept, design, motion, edit.

Watch showreel Selected work
Available for work Freelance · Contract · Full-time
let's make
something move!
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a littleAbout

01 / Profile
that's me! Tyler van der berg, London Tyler / London

I create motion-led creative that connects with online audiences, shaped by data and audience insight so it doesn't just look good, it performs.

I'm a creative strategist and motion designer. Across social campaigns and digital marketing, I let performance data and audience behaviour shape the brief, then run the full pipeline: concept, design, motion, edit. The work earns attention first, then moves the number the brand actually cares about.

01Motion Graphics

Animated social ads, title sequences and kinetic type built for the feed.

Discipline 01
02Social Campaigns

Concept-to-delivery content for digital platforms, tuned to each channel.

Discipline 02
03Content & Edit

Event filming, Reels and short-form video editing with a hook up top.

Discipline 03
04Static Visuals

Ad design, brand systems and key art that hold up across formats.

Discipline 04

How I
work

the process, start to finish →
01

Insight & Data

I start in the numbers. Audience behaviour, platform trends and past performance shape the brief before a single frame is designed.

02

Strategy

Insight becomes a clear angle: the message, format and hook most likely to land with the people you're actually trying to reach.

03

Design & Motion

Concepts brought to life through motion, edit and visual systems built native to each channel, not resized afterthoughts.

04

Measure & Iterate

Tracking what performs and feeding it back in, so every round of content works harder than the last.

The
toolkit

Give it a nudge
After Effects Figma Motion Graphics Photoshop Strategy Data Paid Media Social Reels Storytelling Collaboration Adaptability Campaign Concepts Analytics Illustrator Claude

Selected
Work

02 / Case Studies / 06

Static &
Content

03 / Social & Campaign Statics

Organic social, campaign statics and storyboards across sport, retail, food and lifestyle brands. Drag to scroll.

You've consumed enough.
It's time to create.